February 10, 2012

 

Club Penguin, a business model to make money with online games for children

If you have children or nephews, you will already have heard about Club Penguin that  has become a very profitable business idea.

Club Penguin is a virtual community where children participate by creating their own virtual homes, taking their virtual pets and buying products such as clothes or toys on-line.

It is a kind of SecondLife but for children.

To purchase the products that are sold you should to play the games and you earn coins  that allows you accumulate to buy.

But where is the business? how Club Penguin make money? … Very simple play with the wishes of children and if well everything is free there are certain areas and stuff of this virtual community in which you must to have an special membership if you want to access to them. The membership costs $ 5.95 dollars a month.

The business model is thus based on the uptake of these memberships for which first gives free access for children. This is an excellent business model to be studied by the combination of free services to paid services complementary.

Moreover, the membership is renewed automatically by the charge on the credit card used for pay the membership the first time. 

Children, business, virtual communities … this is a niche market that is not yet developed, and many businesses are already taking hits like Club Penguin … have you an idea of business in this market?

You can visit the Club Penguin by clicking here in this link

 

 

Similar Posts

Comments

  1. there are lots of make money online schemes these days. but Adsense, YPN, Adbrite and Kontera are the most reliable companies to deal with.

Speak Your Mind

*