One of the most important tool to make new businesses is a business card. It is inexpensive and usually it is the first approach on marketing business.
When you give a business card it is perhaps one of the first steps for build a new business relationship in order to increase your networking. If you are in business you should always have in your pocket your business card.
The website Business Know How give us 10 tips about how you should make a business card.The tips are writing as usually mistakes that we should avoid in our business cards. In summary these tips are:
- 1. Minuscule print.
- 2. No physical address.
- 3. Slick texture.
- 4. Blank back.
- 5. No photo.
- 6. Incongruence.
- 7. No benefits.
- 8. Not unique.
- 9. Challenging sizes.
- 10. Home jobs.
For example about the 6th tip they said:
“6. Incongruence. If you offer a web design service and don’t have a web site of your own listed, your card will raise red flags in people’s minds. I recall meeting a gentleman who introduced himself as a web designer and gave me his card.
When I asked him why he didn’t have his web site listed, he said he didn’t have one.
If you want to sell a Ford, drive a Ford. If you want to sell cell phones, have one and make your number available. If you want to sell toll-free service, make sure you have your toll-free number on your card.
You have to walk your talk and demonstrate that you live, eat, breathe and firmly believe that what you offer is of tremendous value to others, starting with yourself.”
Photo via SXC
I invite you to read the full article from Business Know How website by clicking here on this link
